![]() ![]() Pinterest doesn’t want to do this anymore. Remember a year or two back when you’d hop onto Pinterest and you’d see one pin appear over and over…and over again on your feed? Well, these are some of the things the Pinterest algorithm prefers as you move forward with your Pinterest profile: Pinterest prefers FRESH CONTENT Okay so Tailwind has made it easy to find out which personal boards are working the best for you. Here are some 2020 Pinterest best practice changes you need to pay attention to Once you’ve got that list down, you’ve got your ten best performing group boards for the time frame you chose (that can be adjusted on the top right hand corner). Related: 9 Useful Affiliate Programs for Lifestyle Bloggers To Increase Their Income These are the boards you’ll want to pay extra attention to (while not neglecting your other boards) and pin your best relevant pins to. Then, you can cross compare to see which boards have the highest virality, engagement and repins scores to pin to. Make sure you write those down and then do the same with the engagement score and repins. This will give you the boards in order from greatest virality score to least. To get your top ten boards for virality score, click on the down pointing arrow in the virality column right under ‘virality.’ The next thing you want to do is make a list of your top ten boards for virality score and then another list of top ten boards for engagement score and then another list for your top ten boards for repins. You can also filter the board selection so it only shows you data for group boards, secret boards, or regular boards. This will then sort the pins according to the criteria where you click on the little triangle icons ( highlighted in yellow below). If I’m looking to check the amount of followers of each board, I might check the down arrow under followers and then under total. ![]() ![]() You can click the little triangles under each title to sort from lowest to highest or from highest to lowest depending on what you’re looking for. The Three things we want to pay the most attention to are: You’ll be met with a dashboard that might seem confusing at first, but really isn’t once you get a few things down. On the left-hand side, click on Insights > Board Insights ![]() Last I checked, they don’t even ask you for your credit card information and you don’t have to continue using them if you decide you don’t like them (fat chance). If you don’t want to sign up for Tailwind or are on a really tight budget, you can still use their free trial (up to 100 scheduled pins) to take a look at which of your boards you should be pinning to the most! If you’ve read everything above and you’re ready to get started with Tailwind, you can go ahead and start looking at which of your boards are the best performers and which you should be pinning to.įor the process to work for you, you need to be signed up for Tailwind ( the most awesome pinning software out there, period!) Pinterest now wants you to build your own personal boards on your account, with quality pins and work those ( Tailwind is perfect for that!). Pinterest has seriously taken away any traffic power they once had. This means THERE IS NO LONGER A FOCUS ON GROUP BOARDS. Quality content, along with quality pins that lead to that conetn, are crucial to see any success with Pinterest.įinding your best Pinterest boards will be useless if your pins aren’t clickable and if your content isn’t useful and solves a problem.Īnd last, there have been MASSIVE updates to the Pinterest algorithm especially last year leading into this year (yayy for 2020 and how crazy it’s been so far!). Okay, after you started you blog, next is quality content. You’re likely here because you started a blog (If you haven’t yet, start one! Here’s how) and you know Pinterest can be a big traffic driver for your business. This begs the question: How many fresh pins a day should I be adding to Pinterest?.What is the definition of FRESH CONTENT on Pinterest?.Here are some 2020 Pinterest best practice changes you need to pay attention to. ![]()
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